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Can Executive Presence Be Faked?



I was recently asked if it was possible to fake executive presence. This is a natural question, albeit a bold one. What do you think?


Leaders are bombarded with content on how to “appear” more confident and how to “sound” more impactful. They believe that if they alter their body language or interact in a certain way, they will be able to establish executive presence to some degree. Would that be fake or real?


Leaders are quite curious to learn how to build executive presence. Often they concern themselves with the outer dimensions of executive presence. Indeed, executive presence is about our impact on the world.